Alison Dent

Alithia Matthysen

Alithia Matthysen - South Africa

BUILD A STRATEGIC COMMUNICATIONS PLAN:
You can communicate more effectively if you plan your communications strategy in advance. Based on the previous year`s expenses, you can set up a feasible budget. You can find out how many brochures were used and which promotional efforts worked (and which didn`t). When you work with a full-service creative firm, you can save time and money if you plan ahead, by negotiating volume and frequency discounts.



Alithia Matthysen